Vulgarizing technical instructions so they make sense and are understood by the uninitiated can make the difference between your clients adopting or abandoning your service or product.
Do you repeatedly receive clarification requests regarding a service or product, when the information is already contained in your Website or user's manual? This might be a sign that your texts lack clarity and need vulgarization (... and you're not alone).
Most experts who write technical texts intended for the uninitiated often miss the mark... because of their high mastery of the subject! They forget that readers often have a limited knowledge level of the topic (if any) and omit crucial steps to ensure comprehension. If you have ever found yourself aching over incomprehensible instructions while trying to execute a technical task, you can surely relate.
With technology being ever-present, clear and well vulgarized texts have never been so important.
Masters at vulgarizing complex concepts and ideas, we can help you with writing or improving technical texts intended for uninitiated readers.
Give us a call and let's clarify your technical texts and user's manuals!
"Natmark-Concept is a bit like the Web's dictionary. She's knowledgeable on the matter and achieves to vulgarize it with amazing ease.
Thanks to her skilled suggestions and informed observations, we were able to develop an interactive website, adapted to our needs and, most importantly, to the needs of our clients.
Thank you Nathalie for reminding us each time why, since 2004, we can't get along without you!"
Myriam Labelle - Senior advisor, Communications - Le Groupe Vigilis